Your local Sandler trainer in Boston, Massachusetts
Greg helps Presidents, CEOs, and entrepreneurs reach their goals through practical, proven, and experience-based training programs and methodologies.
With this dynamic background, Chief Executives, Sales Managers and Salespeople sit on the edge of their seats as they wait to discover what traditional approaches to selling or sales management Greg will discard next. He is a highly sought after trainer and is regularly featured as the keynote speaker for many business and professional associations. People are truly impressed with his humility, 'real world training,' perceptiveness and ability to offer a solution, that usually works, to any selling or sales management issue. Clients routinely say that becoming a client of Greg Nanigian's was indeed the turning point in their career and for their company!
Greg's book is the latest addition to the Sandler Training library.
Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you. Why People Buy uncovers what really drives sales. It's an accessible, one-volume summary of proven tools and best practices for successfully completing the Sandler Selling System's all-important Pain Step.
"I first spent $10,000 on Greg back in 1988. By 2000 I had over a Billion in net worth. I can say without reservation that I accomplished that using the things I learned from Greg. Greg knows these secrets, I learned these lessons and I am amazed at how simple these truths are, and how few people really understand how important they are. Many of the truths I have discovered on my own over the years, I reflect on in terms of the things I learned from Greg and realized how connected the truth is to those same fundamental concepts."
John Fanning, Founding Chairman and CEO